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Sustainability, the Japanese Way
Sakura Quality – An ESG Practice is the most widely adopted sustainability label for accommodations in Japan. Only three hotels nationwide have achieved its highest distinction, the prestigious Five Gyoiko-Zakura rating: The Imperial Hotel Tokyo, The Imperial Hotel Osaka, and Kamikochi Imperial Hotel. These hotels take a comprehensive approach to sustainability, actively reducing environmental impact, collaborating with local communities, and promoting diversity and inclusive workplaces while addressing broader social challenges.
This tour of Kyoto’s hidden sanctuaries is a profound experience that perfectly embodies the spirit of sustainable travel. Stepping away from the crowded tourist hotspots, a private car whisks you away to mystical forests and ancient shrines meticulously preserved by local communities. By connecting with Japan’s ancestral spirituality—where nature itself is revered as sacred—you will gain a firsthand understanding of how humanity and the environment have harmoniously coexisted for centuries.
This tour offers a custom countryside adventure in rural Nagano, explored by bicycle and on foot. By traveling at a slower pace through quiet roads and satoyama landscapes, it minimizes environmental impact while allowing deeper connections with local culture and daily life. Interacting with local communities supports the regional economy and promotes a sustainable, low-impact way to experience rural Japan.
This tour is a walking experience along the historic Nakasendo Trail, departing from Matsumoto. Traveling mainly on foot minimizes environmental impact while allowing travelers to fully experience Japan’s natural scenery and traditional landscapes. By supporting local communities and deepening understanding of cultural heritage preservation, the tour promotes a sustainable style of travel where tourism and local life coexist.
This private half-day tour from Kanazawa takes you to Shirakawa-go, a UNESCO World Heritage village celebrated for its traditional gassho-zukuri houses. By choosing a guided, small-group experience, you help reduce overcrowding and protect fragile cultural landscapes. The tour encourages respectful exploration of the village’s heritage and environment, supporting sustainable tourism that preserves local traditions and benefits the community.
This tour is an e-bike cycling experience through the satoyama countryside of Nantan, Kyoto. Traveling by electric-assist bicycle reduces environmental impact while allowing you to enjoy rural landscapes at a relaxed pace. By visiting quiet farming communities and interacting with local life, the tour supports the regional economy and offers a sustainable, low-impact way to experience rural Japan.
